
With over 20 years of experience recruiting, training and launching high-performing sales teams, the team at Ham & Otter has seen it all. We've recruited through economic booms and recessions, navigated industry shifts, and adapted through events like COVID that permanently changed the sales landscape.
One thing has become clear: every new generation thinks differently. Recruiting methods that worked in the 1990s, or even the early 2010s, no longer produce results today. Modern sales teams require modern recruiting strategies, and we build our systems around how people actually think, work, and decide now. Not how they used to.